JetBlue Airways has made a historic move by appointing Joanna Geraghty as its new CEO, making her the first woman to lead a major U.S. airline. The company announced that Geraghty, currently serving as JetBlue's President and Chief Operating Officer, will assume her new role in mid-February. This decision, unanimously supported by JetBlue's board, follows the departure of Robin Hayes, who stepped down to focus on his health and well-being.
Geraghty's career at JetBlue spans nearly two decades, during which she has held various key positions, including Executive Vice President of Customer Experience, responsible for airports, customer support, and in-flight service. Her leadership skills and strategic vision have been instrumental in shaping JetBlue's customer-focused approach.
This groundbreaking appointment comes when JetBlue is navigating through significant industry challenges, including a proposed merger with Spirit Airlines, which has faced scrutiny from the Department of Justice on antitrust grounds. The union, valued at $3.8 billion, could make JetBlue the sixth-largest airline in the United States.
Geraghty's leadership marks a significant milestone in the aviation industry, which has seen limited female representation in its highest ranks. In 2022, only 8% of CEOs among the world's top 100 airlines were women, according to the Women of Aviation, a think tank dedicated to advancing gender balance in the air and space industry.
Geraghty's appointment is more than just a win for JetBlue. Still, it also represents a more significant shift towards greater diversity and inclusion at the highest levels of corporate leadership, particularly in industries traditionally dominated by male executives.